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May 27, 2010 | US airline bans body scanner ad showing near-naked woman | Melbourne: American carrier Southwest Airlines has banned a raunchy advert featuring a near-naked woman in a body scanner.
The People for the Ethical Treatment of Animals (PETA) had created the advert
for the airlines' inflight mag Spirit. The commercial features the words "Be proud
of your body scan: go vegan" displayed over the woman's underwear. But Southwest
Airlines has distanced itself from the advert, saying it is "too provocative"
for their mag. "Unfortunately, because of the illustration used, the specific
ad was not a good fit for publication in our magazine," News.com.au quoted Southwest
spokeswoman Marilee McInnis, as saying. However, PETA is unhappy over the advert's
rejection, especially since the airline recently covered one of their planes with
an image of a bikini-clad Sports Illustrated model and had favoured its flight
attendants sporting hotpants in the past. PETA's Amy Skylark Elizabeth said: "Southwest
Airlines rejected this ad saying that it was too provocative for their in-flight
magazine, due to the lack of clothing the woman is wearing. Can I get a ticket
to Prudes-ville via Hypocrite City , please? "A Sports Illustrated swimsuit model's
image on a plane is ok, but an ad with metal undies is too much?" |
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